World Book Day is fast becoming one of the most enjoyable dates on the school calendar for boys and girls, who enjoy the thrill and escapism of being able to dress up as their favourite storybook characters.

Designed to encourage reading and broaden children’s horizons to exciting new material, it is also a great time to recognise some of the timeless classics and story themes that have remained popular throughout the generations.

Here are some of the most popular World Book Day themes for kids in 2013, in a bid to give you parents some idea just what to provide them in the way of an outfit to help them enjoy the day with their friends at school.

willy wonka

Roald Dahl characters


The birth of Roald Dahl day as a celebration of arguably the finest children’s storyteller increased the attention on many of the vibrant, three-dimensional characters from Dahl’s classics. The likes of Matilda, Willy Wonka, The BFG, Mr Fox and many more are just a handful of the wacky and magical figures that will give children great pleasure in re-enacting.

Comic book heroes


Everyone loves a good superhero and you could become the toast of your comic-buff son or daughter with a comic book costume – perfect if they’re looking to save the day! Let them flex their muscles or soar to safety with outfits for boys and girls alike, from Batman and Spiderman to Supergirl and Wonder Woman.

‘Chronicles of Narnia’


Kids appear to have been increasingly enchanted by the fantasy series of books and films ‘The Chronicles of Narnia’ and with a great range of medieval style outfits available they can whisk themselves away to another world!

Storybook animals


There’s nothing cuter than seeing your children dressed up in an animal onesie costume! Storybook animal outfits prove to be very popular each and every World Book Day just because they are fun, furry and affectionate and are modelled on some of the best-loved storybook characters from Fantastic Mr Fox and The Very Hungry Caterpillar to the 101 Dalmatians and Goldilocks and the Three Bears!

Harry Potter


Never underestimate the power of wizardry! If your children are lovers of Hogwarts and everything Harry Potter then fear not, there are many Harry Potter themed outfits and accessories available each and every World Book Day. With authentic Harry Potter robes, clasps and wands your kids will be casting spells in no time.